Lots of new things still changing around HUGE – adding shows and time slots and special events all over the place
I am still startled by the immediacy that running our space brings to the process, much to the frustration of our marketing people – instead of the normal process of deciding what is going to come next, sending press releases, building some hype and then launching a new show we’re looking at Friday late nights after Overheard In Minneapolis and it always feels like there should be MORE. People hang out, the night clearly isn’t ready to be over yet – so we can add a show. Right NOW. No lead time, no ability to promote properly. BOOM.
Such is the weird, chaotic process in the beginning – once we find the flow of all the evenings we will be able to follow the normal process for the next round of programming…hopefully. Trying to get a couple months ahead while still trying to catch up from the build and keep up with daily operations can be daunting.
So, be patient with us and be sympathetic for our marketing people. But now, the updates!